As you look at different opportunities via postings and job descriptions, phraseology is often used - words and terms that can have a lot of different meanings and context depending on your perspective. The Career Capitalist is here to help you sort through the context and meaning....
Today's Phraseology Word From the World of Career Search: Required/Preferred
What the Employer Wants You To Think: Don't apply unless you have all the items that we list as Required. Don't be surprised if who we hire as all the required and most of the preferred qualifications.
The Reality - Most hires don't even have all of the required qualifications in a posting or description. The bottom line is that in a listing of Required/Preferred qualification, the listed components are rarely created equal. Depending on the hiring manager's perspective, there will always be 2-3 things they think they really need, and if you have them (or more importantly can position via your resume you have them), you have a good shot at being involved in the interview process.
What You Should Do - Apply for positions that interest you, and customize your resume and cover letter to emphasize the listed qualifications you posses. PS - don't fake anything in your resume - learn from the experience of resume doctoring (see George O'Leary, pictured at right, and David Edmondson as examples)